Digital Signage Experience 2022

There is a rising affinity between people, cities and large-format digital out-of-home media (DOOH). For the City of West Hollywood, in which its billboards along Sunset Strip have made the area famous, the transition to digital is serving as an opportunity to create public benefit and provide a baseline for long-term economic development. The resulting projects promise to contribute to a more dynamic and engaging public realm, while supporting cultural resources and public art, along with sustaining historic structures and use cases like live music and comedy.  

Bringing in the right technology and content can transform corporate lobbies, museums, hotels and other public spaces from one of pure function to a work of art, making a lasting impression. This session will discuss various projects from concept to completion, taking into consideration the how digital displays can complement the architecture and pair with visuals to create that wow factor. 

Other than live events, no industry was probably hit harder by the pandemic than the travel industry. For those able to weather the short-term slow down, it created an opportunity to evaluate and invest in the future, anticipating a return. Travelers can now expect improved experiences from airports and airlines to hotels and cruise ships.