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Thursday, November 17

9:00am PST

Digital Signage 101: What to Know, Where to Begin
If you are new to digital signage and feel a bit overwhelmed by all the acronyms and technical jargon, this is the place to start. This session will start with the basics and address the most important question: what are you trying to accomplish? Before diving into the technologies, we’ll look at use cases and the business proposition. Then we will break down hardware, software, content and services so that your time on the DSE show floor will be more valuable.  

avatar for Jonathan Brawn

Jonathan Brawn

Principal, Brawn Consulting
Jonathan Brawn is a principal of Brawn Consulting, an audiovisual and digital signage consulting, educational development, and marketing firm with national exposure to major manufacturers, distributors, and integrators in the commercial audiovisual and digital signage industries... Read More →

Thursday November 17, 2022 9:00am - 9:45am PST

4:00pm PST

The Latest Sources for Fresh Content
As anyone who has deployed digital signage will tell you, you can amazing screen technology and placement but if you don’t have great content and a content plan to go with all that technology, your deployment will not live up to its potential. Content comes in a wide range of forms and sources, such as informational, promotional, social, experiential, interactive, entertainment, and ambient. This panel of experts will explain what content works in which environments, how to find and create content and best uses of that content.

avatar for Bryan Meszaros

Bryan Meszaros

CEO & Founder, OpenEye Global
As the CEO and Founder of OpenEye Global, Bryan's vision and interpretation of interactive and visual media have transformed OpenEye into an elite industry-leading agency.With a specialty in digital strategy & engagement Bryan has worked with such high-profile brands as Merlin Entertainment... Read More →

avatar for Meghan Athavale

Meghan Athavale

Founder & CEO, Lumo Interactive
Meghan Athavale, who frequently goes by the pseudonym Meg Rabbit, is a media artist, writer, and character designer whose work spans immersive interactive environment design, fictional novels and short stories, animated films, music, and sculpture. Her boundless creativity is motivated... Read More →
avatar for Abigail Honor

Abigail Honor

Partner, Lorem Ipsum Corp.
Abigail Honor is the founding partner at Lorem Ipsum Corp, an immersive experience design firm headquartered in New York City with offices in London. Abby has over two decades of experience in storytelling using filmmaking, media, and technology. She has crafted dynamic and inspiring... Read More →

Thursday November 17, 2022 4:00pm - 4:45pm PST
Friday, November 18

9:00am PST

Respecting the 5 Cs for Great Enterprise Digital Signage
Are you successfully leveraging the power of digital signage? Using the 5 Cs, this panel discussion will share the complexities and challenges of creating the ideal enterprise-wide content strategy. It will highlight how helpful user-generated content can be, and how well-curated dynamic content can add substantially as a focal point in the mix. We will review the typical challenges of implementing and consolidating a large digital signage network and the benefits realized if done correctly. At the same time, we will also reveal and learn from some major mistakes that have been made in setting up other enterprise signage.

avatar for Brandy Alvarado-Miranda

Brandy Alvarado-Miranda

CEO, BAM! Marketing & PR Agency
Brandy is the Owner of BAM! Marketing & PR Agency, an agency dedicated to serving the Pro AV community with their marketing endeavors. She assists several publications as an editor and has experience in brand management, product marketing, and content creation for the AV Industry... Read More →

avatar for David Defelici

David Defelici

VP of Business Development, Telecine
avatar for Justin Lachovsky

Justin Lachovsky

Director, Sales & Marketing, Telecine
From corporate communications to large scale video walls,Justin understands the importance, and placement, of targeted messaging across different mediums.With a background in the services industry, Justin achieves the best results, working with the most suitable team for any given... Read More →
avatar for Dina Townsend

Dina Townsend

Vice President of Sales & Marketing - Americas, YCD Multimedia
A practiced professional in the digital signage industry, Dina has guided countless brands through the process of creating and enhancing the customer experience across complex environments. Her broad scope extends from helping clients ideate, innovate, and strategize, to deploying... Read More →

Friday November 18, 2022 9:00am - 9:45am PST

4:00pm PST

Lessons Learned from Ferguson's 1,000-Screen Deployment
Ferguson, widely recognized as the top-rated wholesale supplier of commercial and residential plumbing supplies also has expertise that spans multiple business lines, including HVAC, waterworks and industrial. With 1,400 locations, 10 distribution centers, and 27,000 associates, as well as showrooms for its residential products, Ferguson had a need for a streamlined, enterprise-wide communications network. After realizing its legacy digital signage platform had an uptime stagnating around 75%, Ferguson sought an enterprise-grade platform. In this session, you’ll learn how Ferguson improved system uptime, enhanced the customer experience, drove adoption of promotions and provided its associates access to relevant information. 

avatar for Carrie Garcia

Carrie Garcia

Account Executive, Poppulo
avatar for David Levin

David Levin

CEO, Poppulo

Friday November 18, 2022 4:00pm - 4:45pm PST
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